{
  "version": "2.0.0",
  "last_updated": "2026-10-06T13:58:00",
  "apps": [
    "teleprompterly",
    "subtle",
    "smartprint"
  ],
  "total_assets": 61,
  "assets_by_app": {
    "subtle": 17,
    "teleprompterly": 27,
    "smartprint": 18
  },
  "assets": [
    {
      "id": "subtle_dashboard_to_renewal_flow_003",
      "app": "subtle",
      "title": "Dashboard to Upcoming Renewal Flow",
      "type": "video",
      "ad_role": "problem_solution",
      "file_path": "assets/subtle/videos/subtle_dashboard_to_renewal_flow_003.mp4",
      "thumbnail_path": "thumbnails/subtle_dashboard_to_renewal_flow_003_thumb.jpg",
      "description": "Clean, human-paced demonstration of tracking active subscriptions ($163.45/mo), viewing monthly burn rate, and tapping into upcoming renewal dates to avoid surprise charges.",
      "tags": [
        "dashboard",
        "renewals",
        "subscription_tracking",
        "problem_solution",
        "spending_control"
      ],
      "green_bg_ugc_plate": false,
      "approved": true,
      "duration": 0.0,
      "resolution": "1206x2622",
      "best_used_for": "Problem reveal & hook demonstration. Showing the monthly $163.45 burn rate and scrolling down to impending renewal alerts.",
      "avoid_if": "Do NOT use if the script is specifically about one-tap cancellation or setup/adding subscriptions.",
      "creative_angle": "Subscription Blind Spot / Money Leak ('I didn't realize I was spending $163/month on recurring fees')",
      "visual_proof": "Proves Subtle automatically aggregates all subscriptions and flags upcoming charges with exact dollar amounts.",
      "placement_recommendation": "Hook (0–3s) or Product Intro (3–6s)"
    },
    {
      "id": "subtle_calendar_timeline_flow_004",
      "app": "subtle",
      "title": "Renewal Timeline & Calendar Due Dates",
      "type": "video",
      "ad_role": "feature_demo",
      "file_path": "assets/subtle/videos/subtle_calendar_timeline_flow_004.mp4",
      "thumbnail_path": "thumbnails/subtle_calendar_timeline_flow_004_thumb.jpg",
      "description": "Visual timeline showcase displaying upcoming recurring bill dates for Netflix, Spotify, ChatGPT Plus, and iCloud across the current billing cycle.",
      "tags": [
        "calendar",
        "timeline",
        "due_dates",
        "feature_demo",
        "cash_flow"
      ],
      "green_bg_ugc_plate": false,
      "approved": true,
      "duration": 0.0,
      "resolution": "1206x2622",
      "best_used_for": "Feature demonstration for billing timeline, due dates, and payment calendar visualization.",
      "avoid_if": "Do NOT use for pure hook shock value or cancellation workflows.",
      "creative_angle": "Renewal Anxiety ('Every month I'm worried something random will charge my card')",
      "visual_proof": "Proves the app shows exact dates when Netflix, Spotify, Canva, and ChatGPT Plus will charge.",
      "placement_recommendation": "Middle Demo (4–8s) or B-Roll cut"
    },
    {
      "id": "subtle_spending_insights_broll_005",
      "app": "subtle",
      "title": "Subscription Spending Analytics & Breakdown",
      "type": "video",
      "ad_role": "social_proof",
      "file_path": "assets/subtle/videos/subtle_spending_insights_broll_005.mp4",
      "thumbnail_path": "thumbnails/subtle_spending_insights_broll_005_thumb.jpg",
      "description": "Category breakdown and analytics view showing annual vs monthly spending totals ($1,961/yr total burn across 12 subscriptions) with clean category segmentation.",
      "tags": [
        "analytics",
        "spending_breakdown",
        "b_roll",
        "metrics",
        "financial_clarity"
      ],
      "green_bg_ugc_plate": false,
      "approved": true,
      "duration": 0.0,
      "resolution": "1206x2622",
      "best_used_for": "Subscription audit, annual burn rate breakdown, category pie charts, and financial analytics.",
      "avoid_if": "Do NOT use for quick 3s hooks; needs 2-3 seconds of screentime to read the charts.",
      "creative_angle": "Subscription Audit / Money Leak ('Let's see how much I'm actually spending on subscriptions')",
      "visual_proof": "Proves high-level annual spending visibility ($1,960+/yr) broken down by Entertainment, Productivity, Utilities.",
      "placement_recommendation": "Mid-roll proof / Secondary cut"
    },
    {
      "id": "subtle_cancellation_guide_flow_003",
      "app": "subtle",
      "title": "One-Tap Cancellation Guide & Direct Link",
      "type": "video",
      "ad_role": "problem_solution",
      "file_path": "assets/subtle/videos/subtle_cancellation_guide_flow_003.mp4",
      "thumbnail_path": "thumbnails/subtle_cancellation_guide_flow_003_thumb.jpg",
      "description": "Step-by-step walkthrough showing how users locate unwanted subscriptions (Netflix $15.49/mo) and follow direct in-app cancellation instructions to stop recurring charges.",
      "tags": [
        "cancellation_guide",
        "cancel_subscription",
        "problem_solution",
        "save_money"
      ],
      "green_bg_ugc_plate": false,
      "approved": true,
      "duration": 0.0,
      "resolution": "1206x2622",
      "best_used_for": "Problem/Solution payoff: Tapping Netflix or Adobe to get the exact one-tap cancellation portal link.",
      "avoid_if": "Do NOT use as the opening hook before explaining that unwanted subscriptions exist.",
      "creative_angle": "Forgotten Free Trials / Direct Cancellation ('Cancel that subscription in 1 tap without searching Apple settings')",
      "visual_proof": "Proves the app gives instant, direct links to cancel subscriptions without confusing steps.",
      "placement_recommendation": "Payoff / Solution demonstration (6–10s)"
    },
    {
      "id": "subtle_add_subscription_catalog_007",
      "app": "subtle",
      "title": "Subscription Catalog Search & Rapid Add",
      "type": "video",
      "ad_role": "feature_demo",
      "file_path": "assets/subtle/videos/subtle_add_subscription_catalog_007.mp4",
      "thumbnail_path": "thumbnails/subtle_add_subscription_catalog_007_thumb.jpg",
      "description": "Browsing popular streaming and productivity services, pre-filled pricing templates, and rapid one-tap addition to personal dashboard.",
      "tags": [
        "catalog",
        "add_subscription",
        "fast_onboarding",
        "feature_demo"
      ],
      "green_bg_ugc_plate": false,
      "approved": true,
      "duration": 0.0,
      "resolution": "1206x2622",
      "best_used_for": "Onboarding demonstration, fast catalog search, and adding popular subscriptions (Netflix, Spotify, ChatGPT).",
      "avoid_if": "Do NOT use for subscription leak anxiety hooks; this is an active management feature.",
      "creative_angle": "Ease of Setup / Rapid Discovery ('It took me literally 30 seconds to track everything')",
      "visual_proof": "Proves user doesn't have to manually type everything; pre-populated global catalog makes setup instantaneous.",
      "placement_recommendation": "Middle workflow (4–8s)"
    },
    {
      "id": "subtle_pro_paywall_hook_004",
      "app": "subtle",
      "title": "Subtle Pro Paywall & Value Proposition",
      "type": "video",
      "ad_role": "hook",
      "file_path": "assets/subtle/videos/subtle_pro_paywall_hook_004.mp4",
      "thumbnail_path": "thumbnails/subtle_pro_paywall_hook_004_thumb.jpg",
      "description": "High-impact Pro paywall screen highlighting unlimited subscription tracking, smart renewal notifications, iCloud sync, and export features.",
      "tags": [
        "paywall",
        "pro_upsell",
        "hook",
        "value_proposition",
        "premium_features"
      ],
      "green_bg_ugc_plate": false,
      "approved": true,
      "duration": 0.0,
      "resolution": "1206x2622",
      "best_used_for": "Pro membership value prop, unlimited subscriptions tracking, trial conversion, and feature checklist.",
      "avoid_if": "Do NOT use as the free app introductory hook; viewers will assume the app is completely locked behind paywall.",
      "creative_angle": "Pro Upgrade / Unlimited Tracking Value",
      "visual_proof": "Proves advanced analytics, custom renewal alerts, and unlimited cards are unlocked with Pro.",
      "placement_recommendation": "Closing payoff / CTA support"
    },
    {
      "id": "subtle_dashboard_overview_001",
      "app": "subtle",
      "title": "Dashboard Overview Hero ($163.45/mo)",
      "type": "still",
      "ad_role": "social_proof",
      "resolution": "1206x2622",
      "file_path": "assets/subtle/screenshots/subtle_dashboard_overview_001.png",
      "thumbnail_path": "thumbnails/subtle_dashboard_overview_001_thumb.jpg",
      "description": "Populated personal finance dashboard showing monthly total, yearly projection, and upcoming renewal cards with clean 9:41 status bar.",
      "tags": [
        "dashboard",
        "hero_still",
        "social_proof",
        "metrics"
      ],
      "green_bg_ugc_plate": false,
      "approved": true,
      "best_used_for": "Static ad hook card, split-screen hero header, or freeze-frame overlay showing $163.45/mo burn rate.",
      "avoid_if": "Do NOT use when live motion/scrolling is required.",
      "creative_angle": "Money Leak / Subscription Blind Spot",
      "visual_proof": "Clear static visual proof of total monthly burn metric.",
      "placement_recommendation": "Static ad hero / Video thumbnail overlay"
    },
    {
      "id": "subtle_calendar_renewals_001",
      "app": "subtle",
      "title": "Subscription Calendar & Payment Schedule",
      "type": "still",
      "ad_role": "feature_demo",
      "resolution": "1206x2622",
      "file_path": "assets/subtle/screenshots/subtle_calendar_renewals_001.png",
      "thumbnail_path": "thumbnails/subtle_calendar_renewals_001_thumb.jpg",
      "description": "Monthly calendar schedule showing billing dates for active digital subscriptions.",
      "tags": [
        "calendar",
        "schedule",
        "still",
        "feature_demo"
      ],
      "green_bg_ugc_plate": false,
      "approved": true,
      "best_used_for": "Static carousel slide, static ad feature card, or graphic callout for billing calendar.",
      "avoid_if": "Do NOT use where motion demonstration is required.",
      "creative_angle": "Renewal Anxiety / Payment Calendar",
      "visual_proof": "Crisp calendar UI with multi-service charge bubbles.",
      "placement_recommendation": "Static graphic / Middle B-roll freeze"
    },
    {
      "id": "subtle_spending_insights_001",
      "app": "subtle",
      "title": "Spending Analytics & Category Breakdown",
      "type": "still",
      "ad_role": "social_proof",
      "resolution": "1206x2622",
      "file_path": "assets/subtle/screenshots/subtle_spending_insights_001.png",
      "thumbnail_path": "thumbnails/subtle_spending_insights_001_thumb.jpg",
      "description": "Visual breakdown of entertainment, productivity, and utility recurring expenses.",
      "tags": [
        "analytics",
        "insights",
        "breakdown",
        "still"
      ],
      "green_bg_ugc_plate": false,
      "approved": true,
      "best_used_for": "Static comparison poster, before/after card, or audit breakdown graphic.",
      "avoid_if": "Do NOT use for fast-paced video hooks.",
      "creative_angle": "Subscription Audit",
      "visual_proof": "Category spending percentages and annual spend numbers.",
      "placement_recommendation": "Static ad / Carousel slide"
    },
    {
      "id": "subtle_cancellation_guide_001",
      "app": "subtle",
      "title": "Netflix Cancellation Guide Direct View",
      "type": "still",
      "ad_role": "problem_solution",
      "resolution": "1206x2622",
      "file_path": "assets/subtle/screenshots/subtle_cancellation_guide_001.png",
      "thumbnail_path": "thumbnails/subtle_cancellation_guide_001_thumb.jpg",
      "description": "In-app cancellation guide with direct external link and step-by-step instructions.",
      "tags": [
        "cancellation",
        "guide",
        "netflix",
        "problem_solution"
      ],
      "green_bg_ugc_plate": false,
      "approved": true,
      "best_used_for": "Static CTA support showing 'Cancel Subscription' action button prominently.",
      "avoid_if": "Do NOT use as hero hook.",
      "creative_angle": "One-Tap Cancellation",
      "visual_proof": "Prominent 'Cancel Subscription' button with direct instructions.",
      "placement_recommendation": "Static ad solution card"
    },
    {
      "id": "subtle_pro_paywall_hook_001",
      "app": "subtle",
      "title": "Subtle Pro Paywall Screen",
      "type": "still",
      "ad_role": "hook",
      "resolution": "1206x2622",
      "file_path": "assets/subtle/screenshots/subtle_pro_paywall_hook_001.png",
      "thumbnail_path": "thumbnails/subtle_pro_paywall_hook_001_thumb.jpg",
      "description": "Subtle Pro paywall featuring core feature bullet points and trial call-to-action.",
      "tags": [
        "paywall",
        "pro",
        "pricing",
        "hook"
      ],
      "green_bg_ugc_plate": false,
      "approved": true,
      "best_used_for": "Static Pro feature checklist, pricing test card, or App Store screenshot mock.",
      "avoid_if": "Do NOT use for general awareness ads.",
      "creative_angle": "Pro Upgrade Value",
      "visual_proof": "Pro feature list and trial badge.",
      "placement_recommendation": "Retargeting static ad"
    },
    {
      "id": "teleprompterly_prompter_scrolling_green_plate_001",
      "app": "teleprompterly",
      "title": "Teleprompter Auto-Scroll Plate (Green UGC Background)",
      "type": "video",
      "ad_role": "hook",
      "duration": 12.19,
      "resolution": "1206x2622",
      "file_path": "assets/teleprompterly/videos/teleprompterly_prompter_scrolling_green_plate_001.mp4",
      "thumbnail_path": "thumbnails/teleprompterly_prompter_scrolling_green_plate_001_thumb.jpg",
      "description": "Full teleprompter recording mode featuring the intentional green-screen canvas plate for AI UGC character compositing. Shows live auto-scrolling script text, speed adjustment slider interaction, and settled UI with no warning banners.",
      "tags": [
        "teleprompter",
        "green_screen",
        "ugc_plate",
        "hook",
        "auto_scroll",
        "speed_control",
        "creator_flow"
      ],
      "green_bg_ugc_plate": true,
      "approved": true,
      "best_used_for": "AI UGC / Talking-head avatar integration. Chroma-keying an AI creator or presenter over pure #00B140 green background while the script scrolls.",
      "avoid_if": "Do NOT use without chroma keying if you need a regular finished phone mockup (use the _mockup version instead).",
      "creative_angle": "Stop memorizing scripts / AI UGC Character Plate",
      "visual_proof": "Proves smooth automatic text pacing while maintaining direct eye contact with camera.",
      "placement_recommendation": "Full A-roll backing or 0–12s UGC presentation"
    },
    {
      "id": "teleprompterly_script_creation_flow_001",
      "app": "teleprompterly",
      "title": "Script Creation & Editing Workflow",
      "type": "video",
      "ad_role": "feature_demo",
      "duration": 11.72,
      "resolution": "1206x2622",
      "file_path": "assets/teleprompterly/videos/teleprompterly_script_creation_flow_001.mp4",
      "thumbnail_path": "thumbnails/teleprompterly_script_creation_flow_001_thumb.jpg",
      "description": "End-to-end script creation sequence: opening the creation menu, typing high-converting hook copy ('Creator Hook Formula'), saving to the script library, and reopening the script with full persistence.",
      "tags": [
        "script_creation",
        "typing",
        "feature_demo",
        "content_creator",
        "copywriting",
        "library"
      ],
      "green_bg_ugc_plate": false,
      "approved": true,
      "best_used_for": "Script writing demonstration: entering a clean custom hook title and body text without messy placeholders.",
      "avoid_if": "Do NOT use if you only need the prompter in recording action; this focuses on writing/editing.",
      "creative_angle": "Creator Workflow / Fast Script Preparation",
      "visual_proof": "Proves clean iOS script editor with effortless text entry and instant prompter launch.",
      "placement_recommendation": "Middle demo (3–7s)"
    },
    {
      "id": "teleprompterly_library_scroll_001",
      "app": "teleprompterly",
      "title": "Populated Script Library B-Roll",
      "type": "video",
      "ad_role": "b_roll",
      "duration": 9.4,
      "resolution": "1206x2622",
      "file_path": "assets/teleprompterly/videos/teleprompterly_library_scroll_001.mp4",
      "thumbnail_path": "thumbnails/teleprompterly_library_scroll_001_thumb.jpg",
      "description": "Smooth, natural scrolling B-roll through a populated creator script library containing high-converting video copy, hook templates, and ad scripts.",
      "tags": [
        "b_roll",
        "library",
        "script_list",
        "creators",
        "content_ideas",
        "productivity"
      ],
      "green_bg_ugc_plate": false,
      "approved": true,
      "best_used_for": "Quick 1–2s B-roll cut showing a rich library of saved creator hooks, scripts, and pre-loaded templates.",
      "avoid_if": "Do NOT use as primary hook; it lacks dynamic action or prompter movement.",
      "creative_angle": "Script Vault / Organized Content Creator",
      "visual_proof": "Proves multiple scripts can be saved, categorized, and searched.",
      "placement_recommendation": "B-roll cut (1.5–3s duration)"
    },
    {
      "id": "teleprompterly_prompter_green_plate_001",
      "app": "teleprompterly",
      "title": "Teleprompter Green Screen Canvas Hero Plate",
      "type": "still",
      "ad_role": "hook",
      "resolution": "1206x2622",
      "file_path": "assets/teleprompterly/stills/teleprompterly_prompter_green_plate_001.png",
      "thumbnail_path": "thumbnails/teleprompterly_prompter_green_plate_001_thumb.jpg",
      "description": "High-resolution hero still of the simulated teleprompter build with intentional green-screen backdrop designed specifically for keying in AI UGC avatars and product demonstrations.",
      "tags": [
        "hero_still",
        "green_screen",
        "ugc_plate",
        "prompter",
        "overlay",
        "creator_tool"
      ],
      "green_bg_ugc_plate": true,
      "approved": true,
      "best_used_for": "Static green screen mockup for thumbnail generation or still graphic composite.",
      "avoid_if": "Do NOT use when text scrolling is needed.",
      "creative_angle": "Green Screen Prompter Canvas",
      "visual_proof": "Clean UI controls with chroma-keyable solid green field.",
      "placement_recommendation": "Thumbnail creation / Static graphic composite"
    },
    {
      "id": "teleprompterly_post_record_editor_001",
      "app": "teleprompterly",
      "title": "Post-Record Green Canvas & Trimming Editor",
      "type": "still",
      "ad_role": "feature_demo",
      "resolution": "1206x2622",
      "file_path": "assets/teleprompterly/stills/teleprompterly_post_record_editor_001.png",
      "thumbnail_path": "thumbnails/teleprompterly_post_record_editor_001_thumb.jpg",
      "description": "Post-recording export screen displaying the full green UGC video plate along with Mirror, Trim, and Resize action pills.",
      "tags": [
        "editor",
        "green_screen",
        "ugc_plate",
        "video_tools",
        "trim",
        "resize"
      ],
      "green_bg_ugc_plate": true,
      "approved": true,
      "best_used_for": "Static proof of post-recording review and video trimming options.",
      "avoid_if": "Do NOT use for active recording demonstration.",
      "creative_angle": "Post-Record Workflow",
      "visual_proof": "Review and export capabilities after finishing a take.",
      "placement_recommendation": "Middle slide / Supporting still"
    },
    {
      "id": "teleprompterly_script_detail_001",
      "app": "teleprompterly",
      "title": "Hook Blueprint 2026 Script Detail Hero",
      "type": "still",
      "ad_role": "feature_demo",
      "resolution": "1206x2622",
      "file_path": "assets/teleprompterly/stills/teleprompterly_script_detail_001.png",
      "thumbnail_path": "thumbnails/teleprompterly_script_detail_001_thumb.jpg",
      "description": "Clean, focused script detail view showing word count, estimated reading time, high-converting ad copy, and the record action pill.",
      "tags": [
        "script_detail",
        "hook",
        "copywriting",
        "clean_ui",
        "hero_still"
      ],
      "green_bg_ugc_plate": false,
      "approved": true,
      "best_used_for": "Static text card showing hook blueprint and script structure.",
      "avoid_if": "Do NOT use for live recording footage.",
      "creative_angle": "Script Planning",
      "visual_proof": "Script layout, character count, and word estimation.",
      "placement_recommendation": "Static carousel / Educational post"
    },
    {
      "id": "teleprompterly_scripts_home_001",
      "app": "teleprompterly",
      "title": "Populated Script Dashboard & Vault",
      "type": "still",
      "ad_role": "social_proof",
      "resolution": "1206x2622",
      "file_path": "assets/teleprompterly/stills/teleprompterly_scripts_home_001.png",
      "thumbnail_path": "thumbnails/teleprompterly_scripts_home_001_thumb.jpg",
      "description": "Primary creator library dashboard showing multiple production-ready hook scripts, word counts, and quick navigation.",
      "tags": [
        "dashboard",
        "vault",
        "social_proof",
        "scripts",
        "organization"
      ],
      "green_bg_ugc_plate": false,
      "approved": true,
      "best_used_for": "Static hero dashboard showing populated script library.",
      "avoid_if": "Do NOT use for recording action.",
      "creative_angle": "Creator Organization",
      "visual_proof": "Dashboard overview of all saved scripts.",
      "placement_recommendation": "Static ad / Overview graphic"
    },
    {
      "id": "teleprompterly_settings_001",
      "app": "teleprompterly",
      "title": "Teleprompterly Pro Settings & Speech Engine",
      "type": "still",
      "ad_role": "feature_demo",
      "resolution": "1206x2622",
      "file_path": "assets/teleprompterly/stills/teleprompterly_settings_001.png",
      "thumbnail_path": "thumbnails/teleprompterly_settings_001_thumb.jpg",
      "description": "Settings hub verifying active Pro status, Auto-Scroll voice-following controls, font customizations, and countdown timers.",
      "tags": [
        "settings",
        "pro_badge",
        "voice_following",
        "customization"
      ],
      "green_bg_ugc_plate": false,
      "approved": true,
      "best_used_for": "Settings overview showing speech engine, countdown timer, and speed controls.",
      "avoid_if": "Do NOT use as an ad hook.",
      "creative_angle": "Pro Customization Options",
      "visual_proof": "In-depth settings and customizable prompter parameters.",
      "placement_recommendation": "Feature comparison slide"
    },
    {
      "id": "teleprompterly_recordings_tab_001",
      "app": "teleprompterly",
      "title": "Creator Video Vault (Saved Recordings)",
      "type": "still",
      "ad_role": "social_proof",
      "resolution": "1206x2622",
      "file_path": "assets/teleprompterly/stills/teleprompterly_recordings_tab_001.png",
      "thumbnail_path": "thumbnails/teleprompterly_recordings_tab_001_thumb.jpg",
      "description": "Recordings library displaying saved green plate videos ready for export and UGC AI compositing pipelines.",
      "tags": [
        "recordings",
        "vault",
        "saved_videos",
        "ugc"
      ],
      "green_bg_ugc_plate": false,
      "approved": true,
      "best_used_for": "Proof of saved video outputs in the creator vault.",
      "avoid_if": "Do NOT use for live prompter demonstration.",
      "creative_angle": "Video Vault & Storage",
      "visual_proof": "All finished video recordings stored safely inside the app.",
      "placement_recommendation": "Payoff still"
    },
    {
      "id": "teleprompterly_end_to_end_creation_to_save_001",
      "app": "teleprompterly",
      "title": "End-to-End Creator Flow: New Script to Saved Recording",
      "type": "video",
      "ad_role": "feature_demo",
      "file_path": "assets/teleprompterly/videos/teleprompterly_end_to_end_creation_to_save_001.mp4",
      "thumbnail_path": "thumbnails/teleprompterly_end_to_end_creation_to_save_001_thumb.jpg",
      "description": "Full end-to-end user workflow: Launching app, drafting a viral UGC hook script (\"3 Hook Frameworks That Print Money\"), launching prompter with green UGC canvas, live auto-scrolling with speed calibration, completing recording, and saving into the vault.",
      "tags": [
        "end_to_end",
        "full_flow",
        "script_writing",
        "recording",
        "green_screen",
        "ugc",
        "feature_demo",
        "vault"
      ],
      "green_bg_ugc_plate": true,
      "approved": true,
      "duration": 38.7,
      "resolution": "1206x2622",
      "best_used_for": "Comprehensive tutorial ads, full product walkthrough, or before/after demonstration from typing script to recorded video.",
      "avoid_if": "Do NOT use for short 5s ultra-fast cut ads; this is a complete narrative sequence.",
      "creative_angle": "Complete Creator Workflow ('From idea to finished video in 60 seconds')",
      "visual_proof": "Proves the entire seamless loop: Script creation -> Prompter countdown -> Live reading -> Save to vault.",
      "placement_recommendation": "Core video demo (full 15–20s creative)"
    },
    {
      "id": "teleprompterly_long_script_speed_control_001",
      "app": "teleprompterly",
      "title": "Long-Form Creator Script Auto-Scroll & Speed Pacing",
      "type": "video",
      "ad_role": "problem_solution",
      "file_path": "assets/teleprompterly/videos/teleprompterly_long_script_speed_control_001.mp4",
      "thumbnail_path": "thumbnails/teleprompterly_long_script_speed_control_001_thumb.jpg",
      "description": "Problem-solution showcase showing creators how to deliver lengthy, multi-paragraph content flawlessly without memorization. Features smooth vertical script scroll on green UGC plate, interactive speedometer speed slider adjustments, and typography sizing.",
      "tags": [
        "speed_control",
        "long_script",
        "auto_scroll",
        "typography",
        "problem_solution",
        "green_screen",
        "ugc"
      ],
      "green_bg_ugc_plate": true,
      "approved": true,
      "duration": 25.3,
      "resolution": "1206x2622",
      "best_used_for": "Demonstrating variable speed slider, pacing control for long-form speeches, and speech synchronization.",
      "avoid_if": "Do NOT use if the script is only discussing short 5-word hooks.",
      "creative_angle": "Natural Speech Pacing / Long-Form Scripts ('Never talk too fast or lose your place')",
      "visual_proof": "Proves dynamic speed slider adapts to fast speakers or slow, deliberate delivery.",
      "placement_recommendation": "Feature demo (4–10s)"
    },
    {
      "id": "teleprompterly_live_text_customization_while_recording_001",
      "app": "teleprompterly",
      "title": "Live Text Customization While Recording (Font Size, Spacing & Speed)",
      "type": "video",
      "ad_role": "feature_demo",
      "file_path": "assets/teleprompterly/videos/teleprompterly_live_text_customization_while_recording_001.mp4",
      "thumbnail_path": "thumbnails/teleprompterly_live_text_customization_while_recording_001_thumb.jpg",
      "description": "Demonstration of on-the-fly text customization while actively recording: dynamically enlarging font size with the AA slider, expanding line spacing for comfortable breathing room, and fine-tuning scroll speed on the green UGC compositing plate.",
      "tags": [
        "text_customization",
        "font_size",
        "line_spacing",
        "live_recording",
        "speed_control",
        "ugc_green_plate"
      ],
      "green_bg_ugc_plate": true,
      "approved": true,
      "duration": 27.5,
      "resolution": "1206x2622",
      "best_used_for": "Showing real-time on-the-fly text adjustments (font size scaling, line height, speed slider) directly during live prompter session.",
      "avoid_if": "Do NOT use if you only need a basic scrolling text take without UI interaction.",
      "creative_angle": "Instant Customization While Recording ('Adjust your text size and speed without stopping the camera')",
      "visual_proof": "Proves fonts and line spacing can be resized fluidly in real-time without resetting the video.",
      "placement_recommendation": "Feature demo / Distinctive capability (3–8s)"
    },
    {
      "id": "teleprompterly_font_appearance_selection_flow_001",
      "app": "teleprompterly",
      "title": "Typography & Font Appearance Selection (iOS System Fonts)",
      "type": "video",
      "ad_role": "feature_demo",
      "file_path": "assets/teleprompterly/videos/teleprompterly_font_appearance_selection_flow_001.mp4",
      "thumbnail_path": "thumbnails/teleprompterly_font_appearance_selection_flow_001_thumb.jpg",
      "description": "Complete typography workflow: exploring iOS system fonts in Text Settings, previewing live font rendering, selecting American Typewriter Bold, and immediately recording on the green UGC plate with the new custom typeface.",
      "tags": [
        "font_appearance",
        "typography",
        "ios_fonts",
        "font_family",
        "settings_preview",
        "ugc_green_plate"
      ],
      "green_bg_ugc_plate": true,
      "approved": true,
      "duration": 31.8,
      "resolution": "1206x2622",
      "best_used_for": "Showcasing iOS system typography options: American Typewriter, Courier, Bold Sans, and custom appearance.",
      "avoid_if": "Do NOT use if text appearance is irrelevant to the ad hook.",
      "creative_angle": "Typography & Readability Choice ('Choose the exact font that's easiest for your eyes to read')",
      "visual_proof": "Proves creators can pick high-contrast system fonts tailored to their eyesight and reading distance.",
      "placement_recommendation": "Secondary feature demo (4–9s)"
    },
    {
      "id": "teleprompterly_prompter_font_fine_tuning_green_plate_001",
      "app": "teleprompterly",
      "title": "Prompter Studio Font Scaling & Spacing Fine-Tuning",
      "type": "video",
      "ad_role": "feature_demo",
      "file_path": "assets/teleprompterly/videos/teleprompterly_prompter_font_fine_tuning_green_plate_001.mp4",
      "thumbnail_path": "thumbnails/teleprompterly_prompter_font_fine_tuning_green_plate_001_thumb.jpg",
      "description": "Precise studio preparation workflow showing smooth dynamic font scaling from compact to large, adjusting line margins from tight to roomy, and recording seamless auto-scrolling on the solid green canvas.",
      "tags": [
        "font_scaling",
        "line_spacing",
        "prompter_studio",
        "typography_control",
        "ugc_green_plate"
      ],
      "green_bg_ugc_plate": true,
      "approved": true,
      "duration": 28.6,
      "resolution": "1206x2622",
      "best_used_for": "Studio preparation showing dynamic font scaling and line margin sliders over solid green background.",
      "avoid_if": "Do NOT use for finished mockup placement (use _mockup version instead).",
      "creative_angle": "Chroma-Key UGC Setup / Studio Preparation",
      "visual_proof": "Proves custom margin formatting so text stays directly near the selfie camera for perfect eye line.",
      "placement_recommendation": "Chroma composite plate (0–18s)"
    },
    {
      "id": "subtle_dashboard_to_renewal_flow_003_mockup",
      "app": "subtle",
      "title": "Subtle: Dashboard & Upcoming Renewals (Device Mockup)",
      "type": "mockup",
      "ad_role": "feature_demo",
      "file_path": "assets/mockups/videos/subtle_dashboard_to_renewal_flow_003_mockup.mp4",
      "thumbnail_path": "thumbnails/subtle_dashboard_to_renewal_flow_003_mockup_thumb.jpg",
      "description": "Studio 9:16 iPhone 17 device mockup showcasing Subtle dashboard monitoring, monthly burn rate tracking ($163.45/mo), and tapping into upcoming renewal alerts.",
      "tags": [
        "mobile_mockup",
        "device_mockup",
        "iphone_bezel",
        "studio_render",
        "subtle"
      ],
      "green_bg_ugc_plate": false,
      "approved": true,
      "duration": 6.0,
      "resolution": "1080x1920",
      "best_used_for": "📱 STUDIO IPHONE 17 MOCKUP: Problem reveal & hook demonstration. Showing the monthly $163.45 burn rate and scrolling down to impending renewal alerts. (Composited in titanium chassis on sleek studio backdrop for drop-in B-roll or split-screen).",
      "avoid_if": "Do NOT use if the script is specifically about one-tap cancellation or setup/adding subscriptions. Do NOT use if you need a pure full-screen edge-to-edge capture without a phone frame.",
      "creative_angle": "Subscription Blind Spot / Money Leak ('I didn't realize I was spending $163/month on recurring fees')",
      "visual_proof": "Proves Subtle automatically aggregates all subscriptions and flags upcoming charges with exact dollar amounts. Displayed inside authentic iPhone 17 hardware.",
      "placement_recommendation": "Hook (0–3s) or Product Intro (3–6s) (Mockup drop-in cut)"
    },
    {
      "id": "subtle_calendar_timeline_flow_004_mockup",
      "app": "subtle",
      "title": "Subtle: Renewal Calendar & Billing Timeline (Device Mockup)",
      "type": "mockup",
      "ad_role": "feature_demo",
      "file_path": "assets/mockups/videos/subtle_calendar_timeline_flow_004_mockup.mp4",
      "thumbnail_path": "thumbnails/subtle_calendar_timeline_flow_004_mockup_thumb.jpg",
      "description": "Studio 9:16 iPhone 17 device mockup showing recurring payment due dates across the monthly calendar timeline for subscriptions like Netflix, Spotify, and ChatGPT Plus.",
      "tags": [
        "mobile_mockup",
        "device_mockup",
        "iphone_bezel",
        "studio_render",
        "subtle"
      ],
      "green_bg_ugc_plate": false,
      "approved": true,
      "duration": 5.8,
      "resolution": "1080x1920",
      "best_used_for": "📱 STUDIO IPHONE 17 MOCKUP: Feature demonstration for billing timeline, due dates, and payment calendar visualization. (Composited in titanium chassis on sleek studio backdrop for drop-in B-roll or split-screen).",
      "avoid_if": "Do NOT use for pure hook shock value or cancellation workflows. Do NOT use if you need a pure full-screen edge-to-edge capture without a phone frame.",
      "creative_angle": "Renewal Anxiety ('Every month I'm worried something random will charge my card')",
      "visual_proof": "Proves the app shows exact dates when Netflix, Spotify, Canva, and ChatGPT Plus will charge. Displayed inside authentic iPhone 17 hardware.",
      "placement_recommendation": "Middle Demo (4–8s) or B-Roll cut (Mockup drop-in cut)"
    },
    {
      "id": "subtle_spending_insights_broll_005_mockup",
      "app": "subtle",
      "title": "Subtle: Subscription Spending Breakdown (Device Mockup)",
      "type": "mockup",
      "ad_role": "feature_demo",
      "file_path": "assets/mockups/videos/subtle_spending_insights_broll_005_mockup.mp4",
      "thumbnail_path": "thumbnails/subtle_spending_insights_broll_005_mockup_thumb.jpg",
      "description": "Studio 9:16 iPhone 17 device mockup presenting annual subscription analytics, category breakdown graphs, and total burn metrics.",
      "tags": [
        "mobile_mockup",
        "device_mockup",
        "iphone_bezel",
        "studio_render",
        "subtle"
      ],
      "green_bg_ugc_plate": false,
      "approved": true,
      "duration": 8.1,
      "resolution": "1080x1920",
      "best_used_for": "📱 STUDIO IPHONE 17 MOCKUP: Subscription audit, annual burn rate breakdown, category pie charts, and financial analytics. (Composited in titanium chassis on sleek studio backdrop for drop-in B-roll or split-screen).",
      "avoid_if": "Do NOT use for quick 3s hooks; needs 2-3 seconds of screentime to read the charts. Do NOT use if you need a pure full-screen edge-to-edge capture without a phone frame.",
      "creative_angle": "Subscription Audit / Money Leak ('Let's see how much I'm actually spending on subscriptions')",
      "visual_proof": "Proves high-level annual spending visibility ($1,960+/yr) broken down by Entertainment, Productivity, Utilities. Displayed inside authentic iPhone 17 hardware.",
      "placement_recommendation": "Mid-roll proof / Secondary cut (Mockup drop-in cut)"
    },
    {
      "id": "subtle_cancellation_guide_flow_003_mockup",
      "app": "subtle",
      "title": "Subtle: One-Tap Cancellation Guide (Device Mockup)",
      "type": "mockup",
      "ad_role": "feature_demo",
      "file_path": "assets/mockups/videos/subtle_cancellation_guide_flow_003_mockup.mp4",
      "thumbnail_path": "thumbnails/subtle_cancellation_guide_flow_003_mockup_thumb.jpg",
      "description": "Studio 9:16 iPhone 17 device mockup demonstrating one-tap subscription cancellation workflow with direct portal navigation.",
      "tags": [
        "mobile_mockup",
        "device_mockup",
        "iphone_bezel",
        "studio_render",
        "subtle"
      ],
      "green_bg_ugc_plate": false,
      "approved": true,
      "duration": 7.9,
      "resolution": "1080x1920",
      "best_used_for": "📱 STUDIO IPHONE 17 MOCKUP: Problem/Solution payoff: Tapping Netflix or Adobe to get the exact one-tap cancellation portal link. (Composited in titanium chassis on sleek studio backdrop for drop-in B-roll or split-screen).",
      "avoid_if": "Do NOT use as the opening hook before explaining that unwanted subscriptions exist. Do NOT use if you need a pure full-screen edge-to-edge capture without a phone frame.",
      "creative_angle": "Forgotten Free Trials / Direct Cancellation ('Cancel that subscription in 1 tap without searching Apple settings')",
      "visual_proof": "Proves the app gives instant, direct links to cancel subscriptions without confusing steps. Displayed inside authentic iPhone 17 hardware.",
      "placement_recommendation": "Payoff / Solution demonstration (6–10s) (Mockup drop-in cut)"
    },
    {
      "id": "subtle_add_subscription_catalog_007_mockup",
      "app": "subtle",
      "title": "Subtle: Catalog Rapid Search & Add (Device Mockup)",
      "type": "mockup",
      "ad_role": "feature_demo",
      "file_path": "assets/mockups/videos/subtle_add_subscription_catalog_007_mockup.mp4",
      "thumbnail_path": "thumbnails/subtle_add_subscription_catalog_007_mockup_thumb.jpg",
      "description": "Studio 9:16 iPhone 17 device mockup showcasing search and rapid selection from the curated global subscription catalog.",
      "tags": [
        "mobile_mockup",
        "device_mockup",
        "iphone_bezel",
        "studio_render",
        "subtle"
      ],
      "green_bg_ugc_plate": false,
      "approved": true,
      "duration": 9.2,
      "resolution": "1080x1920",
      "best_used_for": "📱 STUDIO IPHONE 17 MOCKUP: Onboarding demonstration, fast catalog search, and adding popular subscriptions (Netflix, Spotify, ChatGPT). (Composited in titanium chassis on sleek studio backdrop for drop-in B-roll or split-screen).",
      "avoid_if": "Do NOT use for subscription leak anxiety hooks; this is an active management feature. Do NOT use if you need a pure full-screen edge-to-edge capture without a phone frame.",
      "creative_angle": "Ease of Setup / Rapid Discovery ('It took me literally 30 seconds to track everything')",
      "visual_proof": "Proves user doesn't have to manually type everything; pre-populated global catalog makes setup instantaneous. Displayed inside authentic iPhone 17 hardware.",
      "placement_recommendation": "Middle workflow (4–8s) (Mockup drop-in cut)"
    },
    {
      "id": "subtle_pro_paywall_hook_004_mockup",
      "app": "subtle",
      "title": "Subtle: Pro Membership Value Paywall (Device Mockup)",
      "type": "mockup",
      "ad_role": "feature_demo",
      "file_path": "assets/mockups/videos/subtle_pro_paywall_hook_004_mockup.mp4",
      "thumbnail_path": "thumbnails/subtle_pro_paywall_hook_004_mockup_thumb.jpg",
      "description": "Studio 9:16 iPhone 17 device mockup presenting Pro feature value props, unlimited tracking, and trial conversion flow.",
      "tags": [
        "mobile_mockup",
        "device_mockup",
        "iphone_bezel",
        "studio_render",
        "subtle"
      ],
      "green_bg_ugc_plate": false,
      "approved": true,
      "duration": 7.7,
      "resolution": "1080x1920",
      "best_used_for": "📱 STUDIO IPHONE 17 MOCKUP: Pro membership value prop, unlimited subscriptions tracking, trial conversion, and feature checklist. (Composited in titanium chassis on sleek studio backdrop for drop-in B-roll or split-screen).",
      "avoid_if": "Do NOT use as the free app introductory hook; viewers will assume the app is completely locked behind paywall. Do NOT use if you need a pure full-screen edge-to-edge capture without a phone frame.",
      "creative_angle": "Pro Upgrade / Unlimited Tracking Value",
      "visual_proof": "Proves advanced analytics, custom renewal alerts, and unlimited cards are unlocked with Pro. Displayed inside authentic iPhone 17 hardware.",
      "placement_recommendation": "Closing payoff / CTA support (Mockup drop-in cut)"
    },
    {
      "id": "teleprompterly_live_text_customization_while_recording_001_mockup",
      "app": "teleprompterly",
      "title": "Teleprompterly: Live Font Size & Spacing While Recording (Device Mockup)",
      "type": "mockup",
      "ad_role": "feature_demo",
      "file_path": "assets/mockups/videos/teleprompterly_live_text_customization_while_recording_001_mockup.mp4",
      "thumbnail_path": "thumbnails/teleprompterly_live_text_customization_while_recording_001_mockup_thumb.jpg",
      "description": "Studio 9:16 iPhone 17 device mockup showing on-the-fly text adjustments during live recording: dynamically resizing font size and line spacing on the green UGC plate.",
      "tags": [
        "mobile_mockup",
        "device_mockup",
        "iphone_bezel",
        "studio_render",
        "teleprompterly"
      ],
      "green_bg_ugc_plate": true,
      "approved": true,
      "duration": 27.6,
      "resolution": "1080x1920",
      "best_used_for": "📱 STUDIO IPHONE 17 MOCKUP: Showing real-time on-the-fly text adjustments (font size scaling, line height, speed slider) directly during live prompter session. (Composited in titanium chassis on sleek studio backdrop for drop-in B-roll or split-screen).",
      "avoid_if": "Do NOT use if you only need a basic scrolling text take without UI interaction. Do NOT use if you need a pure full-screen edge-to-edge capture without a phone frame.",
      "creative_angle": "Instant Customization While Recording ('Adjust your text size and speed without stopping the camera')",
      "visual_proof": "Proves fonts and line spacing can be resized fluidly in real-time without resetting the video. Displayed inside authentic iPhone 17 hardware.",
      "placement_recommendation": "Feature demo / Distinctive capability (3–8s) (Mockup drop-in cut)"
    },
    {
      "id": "teleprompterly_font_appearance_selection_flow_001_mockup",
      "app": "teleprompterly",
      "title": "Teleprompterly: iOS Font Typography Customization (Device Mockup)",
      "type": "mockup",
      "ad_role": "feature_demo",
      "file_path": "assets/mockups/videos/teleprompterly_font_appearance_selection_flow_001_mockup.mp4",
      "thumbnail_path": "thumbnails/teleprompterly_font_appearance_selection_flow_001_mockup_thumb.jpg",
      "description": "Studio 9:16 iPhone 17 device mockup demonstrating browsing system fonts, choosing American Typewriter Bold, and recording live with the custom typeface.",
      "tags": [
        "mobile_mockup",
        "device_mockup",
        "iphone_bezel",
        "studio_render",
        "teleprompterly"
      ],
      "green_bg_ugc_plate": true,
      "approved": true,
      "duration": 31.9,
      "resolution": "1080x1920",
      "best_used_for": "📱 STUDIO IPHONE 17 MOCKUP: Showcasing iOS system typography options: American Typewriter, Courier, Bold Sans, and custom appearance. (Composited in titanium chassis on sleek studio backdrop for drop-in B-roll or split-screen).",
      "avoid_if": "Do NOT use if text appearance is irrelevant to the ad hook. Do NOT use if you need a pure full-screen edge-to-edge capture without a phone frame.",
      "creative_angle": "Typography & Readability Choice ('Choose the exact font that's easiest for your eyes to read')",
      "visual_proof": "Proves creators can pick high-contrast system fonts tailored to their eyesight and reading distance. Displayed inside authentic iPhone 17 hardware.",
      "placement_recommendation": "Secondary feature demo (4–9s) (Mockup drop-in cut)"
    },
    {
      "id": "teleprompterly_prompter_font_fine_tuning_green_plate_001_mockup",
      "app": "teleprompterly",
      "title": "Teleprompterly: Prompter Font Scaling & Line Margins (Device Mockup)",
      "type": "mockup",
      "ad_role": "feature_demo",
      "file_path": "assets/mockups/videos/teleprompterly_prompter_font_fine_tuning_green_plate_001_mockup.mp4",
      "thumbnail_path": "thumbnails/teleprompterly_prompter_font_fine_tuning_green_plate_001_mockup_thumb.jpg",
      "description": "Studio 9:16 iPhone 17 device mockup showing studio preparation with smooth dynamic font scaling and line margin adjustments on the solid green canvas.",
      "tags": [
        "mobile_mockup",
        "device_mockup",
        "iphone_bezel",
        "studio_render",
        "teleprompterly"
      ],
      "green_bg_ugc_plate": true,
      "approved": true,
      "duration": 28.6,
      "resolution": "1080x1920",
      "best_used_for": "📱 STUDIO IPHONE 17 MOCKUP: Studio preparation showing dynamic font scaling and line margin sliders over solid green background. (Composited in titanium chassis on sleek studio backdrop for drop-in B-roll or split-screen).",
      "avoid_if": "Do NOT use for finished mockup placement (use _mockup version instead). Do NOT use if you need a pure full-screen edge-to-edge capture without a phone frame.",
      "creative_angle": "Chroma-Key UGC Setup / Studio Preparation",
      "visual_proof": "Proves custom margin formatting so text stays directly near the selfie camera for perfect eye line. Displayed inside authentic iPhone 17 hardware.",
      "placement_recommendation": "Chroma composite plate (0–18s) (Mockup drop-in cut)"
    },
    {
      "id": "teleprompterly_end_to_end_creation_to_save_001_mockup",
      "app": "teleprompterly",
      "title": "Teleprompterly: End-to-End Creation to Save Flow (Device Mockup)",
      "type": "mockup",
      "ad_role": "feature_demo",
      "file_path": "assets/mockups/videos/teleprompterly_end_to_end_creation_to_save_001_mockup.mp4",
      "thumbnail_path": "thumbnails/teleprompterly_end_to_end_creation_to_save_001_mockup_thumb.jpg",
      "description": "Studio 9:16 iPhone 17 device mockup showing complete creation flow: typing custom hook script, launching green plate prompter, recording, and saving.",
      "tags": [
        "mobile_mockup",
        "device_mockup",
        "iphone_bezel",
        "studio_render",
        "teleprompterly"
      ],
      "green_bg_ugc_plate": true,
      "approved": true,
      "duration": 22.9,
      "resolution": "1080x1920",
      "best_used_for": "📱 STUDIO IPHONE 17 MOCKUP: Comprehensive tutorial ads, full product walkthrough, or before/after demonstration from typing script to recorded video. (Composited in titanium chassis on sleek studio backdrop for drop-in B-roll or split-screen).",
      "avoid_if": "Do NOT use for short 5s ultra-fast cut ads; this is a complete narrative sequence. Do NOT use if you need a pure full-screen edge-to-edge capture without a phone frame.",
      "creative_angle": "Complete Creator Workflow ('From idea to finished video in 60 seconds')",
      "visual_proof": "Proves the entire seamless loop: Script creation -> Prompter countdown -> Live reading -> Save to vault. Displayed inside authentic iPhone 17 hardware.",
      "placement_recommendation": "Core video demo (full 15–20s creative) (Mockup drop-in cut)"
    },
    {
      "id": "teleprompterly_script_creation_flow_001_mockup",
      "app": "teleprompterly",
      "title": "Teleprompterly: Script Writing & Library Flow (Device Mockup)",
      "type": "mockup",
      "ad_role": "feature_demo",
      "file_path": "assets/mockups/videos/teleprompterly_script_creation_flow_001_mockup.mp4",
      "thumbnail_path": "thumbnails/teleprompterly_script_creation_flow_001_mockup_thumb.jpg",
      "description": "Studio 9:16 iPhone 17 device mockup demonstrating creating, writing, and saving a high-converting video hook in the script editor.",
      "tags": [
        "mobile_mockup",
        "device_mockup",
        "iphone_bezel",
        "studio_render",
        "teleprompterly"
      ],
      "green_bg_ugc_plate": true,
      "approved": true,
      "duration": 20.0,
      "resolution": "1080x1920",
      "best_used_for": "📱 STUDIO IPHONE 17 MOCKUP: Script writing demonstration: entering a clean custom hook title and body text without messy placeholders. (Composited in titanium chassis on sleek studio backdrop for drop-in B-roll or split-screen).",
      "avoid_if": "Do NOT use if you only need the prompter in recording action; this focuses on writing/editing. Do NOT use if you need a pure full-screen edge-to-edge capture without a phone frame.",
      "creative_angle": "Creator Workflow / Fast Script Preparation",
      "visual_proof": "Proves clean iOS script editor with effortless text entry and instant prompter launch. Displayed inside authentic iPhone 17 hardware.",
      "placement_recommendation": "Middle demo (3–7s) (Mockup drop-in cut)"
    },
    {
      "id": "teleprompterly_prompter_scrolling_green_plate_001_mockup",
      "app": "teleprompterly",
      "title": "Teleprompterly: Green Screen UGC Prompter Scroll (Device Mockup)",
      "type": "mockup",
      "ad_role": "feature_demo",
      "file_path": "assets/mockups/videos/teleprompterly_prompter_scrolling_green_plate_001_mockup.mp4",
      "thumbnail_path": "thumbnails/teleprompterly_prompter_scrolling_green_plate_001_mockup_thumb.jpg",
      "description": "Studio 9:16 iPhone 17 device mockup showing smooth script scrolling across the green plate designed for AI UGC character insertion.",
      "tags": [
        "mobile_mockup",
        "device_mockup",
        "iphone_bezel",
        "studio_render",
        "teleprompterly"
      ],
      "green_bg_ugc_plate": true,
      "approved": true,
      "duration": 12.2,
      "resolution": "1080x1920",
      "best_used_for": "📱 STUDIO IPHONE 17 MOCKUP: AI UGC / Talking-head avatar integration. Chroma-keying an AI creator or presenter over pure #00B140 green background while the script scrolls. (Composited in titanium chassis on sleek studio backdrop for drop-in B-roll or split-screen).",
      "avoid_if": "Do NOT use without chroma keying if you need a regular finished phone mockup (use the _mockup version instead). Do NOT use if you need a pure full-screen edge-to-edge capture without a phone frame.",
      "creative_angle": "Stop memorizing scripts / AI UGC Character Plate",
      "visual_proof": "Proves smooth automatic text pacing while maintaining direct eye contact with camera. Displayed inside authentic iPhone 17 hardware.",
      "placement_recommendation": "Full A-roll backing or 0–12s UGC presentation (Mockup drop-in cut)"
    },
    {
      "id": "teleprompterly_long_script_speed_control_001_mockup",
      "app": "teleprompterly",
      "title": "Teleprompterly: Long Script & Scroll Speed Control (Device Mockup)",
      "type": "mockup",
      "ad_role": "feature_demo",
      "file_path": "assets/mockups/videos/teleprompterly_long_script_speed_control_001_mockup.mp4",
      "thumbnail_path": "thumbnails/teleprompterly_long_script_speed_control_001_mockup_thumb.jpg",
      "description": "Studio 9:16 iPhone 17 device mockup highlighting real-time scrolling speed slider and long-form creator script pacing.",
      "tags": [
        "mobile_mockup",
        "device_mockup",
        "iphone_bezel",
        "studio_render",
        "teleprompterly"
      ],
      "green_bg_ugc_plate": true,
      "approved": true,
      "duration": 25.3,
      "resolution": "1080x1920",
      "best_used_for": "📱 STUDIO IPHONE 17 MOCKUP: Demonstrating variable speed slider, pacing control for long-form speeches, and speech synchronization. (Composited in titanium chassis on sleek studio backdrop for drop-in B-roll or split-screen).",
      "avoid_if": "Do NOT use if the script is only discussing short 5-word hooks. Do NOT use if you need a pure full-screen edge-to-edge capture without a phone frame.",
      "creative_angle": "Natural Speech Pacing / Long-Form Scripts ('Never talk too fast or lose your place')",
      "visual_proof": "Proves dynamic speed slider adapts to fast speakers or slow, deliberate delivery. Displayed inside authentic iPhone 17 hardware.",
      "placement_recommendation": "Feature demo (4–10s) (Mockup drop-in cut)"
    },
    {
      "id": "teleprompterly_library_scroll_001_mockup",
      "app": "teleprompterly",
      "title": "Teleprompterly: Scripts Library & Search (Device Mockup)",
      "type": "mockup",
      "ad_role": "feature_demo",
      "file_path": "assets/mockups/videos/teleprompterly_library_scroll_001_mockup.mp4",
      "thumbnail_path": "thumbnails/teleprompterly_library_scroll_001_mockup_thumb.jpg",
      "description": "Studio 9:16 iPhone 17 device mockup browsing through saved scripts and pre-loaded creator templates.",
      "tags": [
        "mobile_mockup",
        "device_mockup",
        "iphone_bezel",
        "studio_render",
        "teleprompterly"
      ],
      "green_bg_ugc_plate": true,
      "approved": true,
      "duration": 9.4,
      "resolution": "1080x1920",
      "best_used_for": "📱 STUDIO IPHONE 17 MOCKUP: Quick 1–2s B-roll cut showing a rich library of saved creator hooks, scripts, and pre-loaded templates. (Composited in titanium chassis on sleek studio backdrop for drop-in B-roll or split-screen).",
      "avoid_if": "Do NOT use as primary hook; it lacks dynamic action or prompter movement. Do NOT use if you need a pure full-screen edge-to-edge capture without a phone frame.",
      "creative_angle": "Script Vault / Organized Content Creator",
      "visual_proof": "Proves multiple scripts can be saved, categorized, and searched. Displayed inside authentic iPhone 17 hardware.",
      "placement_recommendation": "B-roll cut (1.5–3s duration) (Mockup drop-in cut)"
    },
    {
      "id": "smartprint_home_dashboard_001",
      "app": "smartprint",
      "title": "SmartPrint: Home Dashboard & Wireless Connect Hero",
      "type": "still",
      "ad_role": "social_proof",
      "resolution": "1206x2622",
      "file_path": "assets/smartprint/screenshots/smartprint_home_dashboard_001.png",
      "thumbnail_path": "thumbnails/smartprint_home_dashboard_001_thumb.jpg",
      "description": "Clean home dashboard showing Print anything anywhere headline, Scan & Print action pills, printer picker, and fresh template carousel.",
      "tags": [
        "dashboard",
        "hero_still",
        "airprint",
        "wireless_printer",
        "smartprint"
      ],
      "green_bg_ugc_plate": false,
      "approved": true,
      "best_used_for": "Static ad hook card, print hero poster, or headline graphic showing all printer categories.",
      "avoid_if": "Do NOT use when live print/scan action is required.",
      "creative_angle": "All-in-One Printer Toolbox",
      "visual_proof": "Presents one-tap actions: Camera Scan, Photos, Docs, Cloud, Templates.",
      "placement_recommendation": "Static ad hero / Intro card"
    },
    {
      "id": "smartprint_wireless_print_categories_001",
      "app": "smartprint",
      "title": "SmartPrint: 8 Wireless Print Categories Hub",
      "type": "still",
      "ad_role": "feature_demo",
      "resolution": "1206x2622",
      "file_path": "assets/smartprint/screenshots/smartprint_wireless_print_categories_001.png",
      "thumbnail_path": "thumbnails/smartprint_wireless_print_categories_001_thumb.jpg",
      "description": "Vibrant visual menu of printing capabilities: Photo, Scan, Document, Web page, Email, Text, Contact, and Online photos.",
      "tags": [
        "print_hub",
        "categories",
        "wireless_printing",
        "documents",
        "photos",
        "smartprint"
      ],
      "green_bg_ugc_plate": false,
      "approved": true,
      "best_used_for": "Static feature graphic highlighting 8 wireless print categories.",
      "avoid_if": "Do NOT use for video demo.",
      "creative_angle": "Wireless Print Command Center",
      "visual_proof": "Categorized grid: Photos, Documents, Web pages, Emails, Clipboard text.",
      "placement_recommendation": "Static carousel / Feature comparison"
    },
    {
      "id": "smartprint_templates_gallery_001",
      "app": "smartprint",
      "title": "SmartPrint: 100+ Ready-to-Use Printable Templates",
      "type": "still",
      "ad_role": "feature_demo",
      "resolution": "1206x2622",
      "file_path": "assets/smartprint/screenshots/smartprint_templates_gallery_001.png",
      "thumbnail_path": "thumbnails/smartprint_templates_gallery_001_thumb.jpg",
      "description": "Extensive templates catalog displaying customizable business cards, event invitations, invoices, chore charts, and schedules.",
      "tags": [
        "templates",
        "business_cards",
        "invoices",
        "chore_charts",
        "smartprint"
      ],
      "green_bg_ugc_plate": false,
      "approved": true,
      "best_used_for": "Static ad showcasing 100+ ready-to-print designer templates (invoices, business cards, charts).",
      "avoid_if": "Do NOT use for camera scanning ads.",
      "creative_angle": "100+ Ready-to-Use Printable Templates",
      "visual_proof": "Displays professional templates: Invoices, Planners, Resumes, Calendars.",
      "placement_recommendation": "Static template showcase"
    },
    {
      "id": "smartprint_labels_stickers_maker_001",
      "app": "smartprint",
      "title": "SmartPrint: Labels & Stickers Maker Studio",
      "type": "still",
      "ad_role": "feature_demo",
      "resolution": "1206x2622",
      "file_path": "assets/smartprint/screenshots/smartprint_labels_stickers_maker_001.png",
      "thumbnail_path": "thumbnails/smartprint_labels_stickers_maker_001_thumb.jpg",
      "description": "Packaging and reward sticker generator featuring Thank You seller badges, Handmade with Care seals, and star reward labels.",
      "tags": [
        "stickers",
        "labels",
        "seller_badges",
        "crafting",
        "small_business",
        "smartprint"
      ],
      "green_bg_ugc_plate": false,
      "approved": true,
      "best_used_for": "Static ad targeted at small businesses, Etsy sellers, craft makers, and organization.",
      "avoid_if": "Do NOT use for standard PDF document scanning.",
      "creative_angle": "Custom Labels & Stickers Maker",
      "visual_proof": "Visual library of return address labels, thank-you seals, and packaging tags.",
      "placement_recommendation": "Niche audience static ad"
    },
    {
      "id": "smartprint_pdf_tools_suite_001",
      "app": "smartprint",
      "title": "SmartPrint: Complete PDF Tools & Document Management",
      "type": "video",
      "ad_role": "core_feature",
      "file_path": "assets/smartprint/videos/smartprint_pdf_tools_suite_001.mp4",
      "thumbnail_path": "thumbnails/smartprint_pdf_tools_suite_001_thumb.jpg",
      "description": "Studio 9:16 iPhone 17 device mockup showing complete PDF management: camera scanning, ID copy, sign & fill forms, merge PDFs, and page organizing.",
      "tags": [
        "pdf_tools",
        "document_management",
        "sign_and_fill",
        "merge_pdf",
        "smartprint",
        "simulator_capture",
        "raw_flow"
      ],
      "green_bg_ugc_plate": false,
      "approved": true,
      "duration": 11.3,
      "resolution": "1206x2622",
      "duration_seconds": 13.34,
      "best_used_for": "All-in-one PDF management: camera scanning, ID copy, sign & fill contracts on the go, page reordering, and PDF merging.",
      "avoid_if": "Do NOT use for simple photo printing ads.",
      "creative_angle": "Stop Opening 5 Different Apps / Mobile Document Toolbox ('Scan, sign, merge, and print all in one app')",
      "visual_proof": "Proves camera document edge detection, signature tool, and multi-page PDF merger.",
      "placement_recommendation": "Core problem/solution demo (4–10s)"
    },
    {
      "id": "smartprint_id_card_and_passport_photo_001",
      "app": "smartprint",
      "title": "SmartPrint: Real-Size 2-Sided ID Copy Placement",
      "type": "still",
      "ad_role": "hook",
      "resolution": "1206x2622",
      "file_path": "assets/smartprint/screenshots/smartprint_id_card_and_passport_photo_001.png",
      "thumbnail_path": "thumbnails/smartprint_id_card_and_passport_photo_001_thumb.jpg",
      "description": "Dual-sided ID scanning interface with real-size front and back placement alignment on a single printable sheet.",
      "tags": [
        "id_copy",
        "id_card",
        "real_size",
        "scanner",
        "smartprint"
      ],
      "green_bg_ugc_plate": false,
      "approved": true,
      "best_used_for": "Static hook card for 2-sided ID copying and biometric passport photo sizing.",
      "avoid_if": "Do NOT use for general document printing.",
      "creative_angle": "ID Copy & Passport Biometrics",
      "visual_proof": "Exact physical dimensions and 2-sided alignment guide.",
      "placement_recommendation": "High-intent utility static ad"
    },
    {
      "id": "smartprint_home_dashboard_and_printer_connect_001",
      "app": "smartprint",
      "title": "SmartPrint: Home Dashboard & Wireless Device Pairing",
      "type": "video",
      "ad_role": "hook",
      "file_path": "assets/smartprint/videos/smartprint_home_dashboard_and_printer_connect_001.mp4",
      "thumbnail_path": "thumbnails/smartprint_home_dashboard_and_printer_connect_001_thumb.jpg",
      "description": "Studio 9:16 iPhone 17 device mockup showing clean hero dashboard with quick scan & print actions, printer discovery drawer, and fresh templates.",
      "tags": [
        "home_dashboard",
        "printer_pairing",
        "airprint_discovery",
        "smartprint",
        "onboarding",
        "simulator_capture",
        "raw_flow"
      ],
      "green_bg_ugc_plate": false,
      "approved": true,
      "duration": 8.3,
      "resolution": "1206x2622",
      "duration_seconds": 12.4,
      "best_used_for": "App opening hook: Launching Smart Print Scan, immediate zero-driver printer pairing, and dashboard exploration.",
      "avoid_if": "Do NOT use for deep template customization or PDF editing.",
      "creative_angle": "Zero-Driver AirPrint Discovery / Easy Setup ('My phone found the printer in 2 seconds')",
      "visual_proof": "Proves immediate local network Wi-Fi printer discovery without manufacturer software.",
      "placement_recommendation": "Opening hook / App intro (0–5s)"
    },
    {
      "id": "smartprint_wireless_print_flow_001",
      "app": "smartprint",
      "title": "SmartPrint: Wireless Print Categories & Hub",
      "type": "video",
      "ad_role": "feature_demo",
      "file_path": "assets/smartprint/videos/smartprint_wireless_print_flow_001.mp4",
      "thumbnail_path": "thumbnails/smartprint_wireless_print_flow_001_thumb.jpg",
      "description": "Authentic clean simulator capture showing one-tap wireless printing across all categories: Photos, Documents, Web pages, Emails, and Text files without driver setup.",
      "tags": [
        "wireless_printing",
        "airprint",
        "print_hub",
        "smartprint",
        "productivity",
        "simulator_capture",
        "raw_flow"
      ],
      "green_bg_ugc_plate": false,
      "approved": true,
      "duration": 9.9,
      "resolution": "1206x2622",
      "duration_seconds": 13.48,
      "best_used_for": "Core wireless print feature demo: Navigating print categories, selecting files, and executing wireless print commands.",
      "avoid_if": "Do NOT use if the ad is solely about ID card scanning or passport sizing.",
      "creative_angle": "Wireless Print Command Center ('Print anything from your phone without opening your laptop')",
      "visual_proof": "Proves wireless printing across documents, photos, and web pages directly to AirPrint.",
      "placement_recommendation": "Primary feature demo (3–8s)"
    },
    {
      "id": "smartprint_templates_gallery_and_customization_001",
      "app": "smartprint",
      "title": "SmartPrint: 100+ Ready-to-Use Printable Templates",
      "type": "video",
      "ad_role": "distinctive_feature",
      "file_path": "assets/smartprint/videos/smartprint_templates_gallery_and_customization_001.mp4",
      "thumbnail_path": "thumbnails/smartprint_templates_gallery_and_customization_001_thumb.jpg",
      "description": "Authentic clean simulator capture showing the customizable templates gallery: business cards, invoices, estimates, chore charts, and event invitations.",
      "tags": [
        "templates",
        "business_forms",
        "invoices",
        "printables",
        "smartprint",
        "simulator_capture",
        "raw_flow"
      ],
      "green_bg_ugc_plate": false,
      "approved": true,
      "duration": 10.4,
      "resolution": "1206x2622",
      "duration_seconds": 13.24,
      "best_used_for": "Demonstrating customizable business templates (invoices, receipts, planners, chore charts) and instant printing.",
      "avoid_if": "Do NOT use for emergency document scanning hooks.",
      "creative_angle": "Small Business / Productivity Templates ('Stop paying for Canva or Word templates')",
      "visual_proof": "Proves 100+ pre-designed printable forms ready to fill and print on paper immediately.",
      "placement_recommendation": "Feature demo (4–9s)"
    },
    {
      "id": "smartprint_labels_and_stickers_maker_001",
      "app": "smartprint",
      "title": "SmartPrint: Custom Labels & Seals Maker",
      "type": "video",
      "ad_role": "distinctive_feature",
      "file_path": "assets/smartprint/videos/smartprint_labels_and_stickers_maker_001.mp4",
      "thumbnail_path": "thumbnails/smartprint_labels_and_stickers_maker_001_thumb.jpg",
      "description": "Authentic clean simulator capture showing custom packaging labels, seller thank-you badges, handmade seals, and craft stickers.",
      "tags": [
        "labels",
        "stickers",
        "seller_badges",
        "packaging",
        "smartprint",
        "simulator_capture",
        "raw_flow"
      ],
      "green_bg_ugc_plate": false,
      "approved": true,
      "duration": 12.0,
      "resolution": "1206x2622",
      "duration_seconds": 12.79,
      "best_used_for": "Etsy sellers, home organizing, packaging badges, thank-you stickers, and mailing label workflows.",
      "avoid_if": "Do NOT use for general corporate PDF management.",
      "creative_angle": "Small Business / Seller Utility ('I make all my packaging stickers from my phone')",
      "visual_proof": "Proves custom badge and sticker generation formatted for label sheets.",
      "placement_recommendation": "Feature demo (3–8s)"
    },
    {
      "id": "smartprint_id_card_and_passport_photo_flow_001",
      "app": "smartprint",
      "title": "SmartPrint: Global Passport Photo Biometric Standards",
      "type": "video",
      "ad_role": "hook",
      "file_path": "assets/smartprint/videos/smartprint_id_card_and_passport_photo_flow_001.mp4",
      "thumbnail_path": "thumbnails/smartprint_id_card_and_passport_photo_flow_001_thumb.jpg",
      "description": "Authentic clean simulator capture showing global passport photo biometric sizing compliance across 30+ countries (US, UK, EU, Canada, India).",
      "tags": [
        "passport_photo",
        "id_copy",
        "biometrics",
        "compliance",
        "smartprint",
        "simulator_capture",
        "raw_flow"
      ],
      "green_bg_ugc_plate": false,
      "approved": true,
      "duration": 12.3,
      "resolution": "1206x2622",
      "duration_seconds": 12.89,
      "best_used_for": "High-urgency utility hook: Creating 30+ country compliant biometric passport photos and 2-sided ID card prints.",
      "avoid_if": "Do NOT use for routine document printing.",
      "creative_angle": "Emergency Passport Photos / ID Copy ('Don't pay $20 at CVS for passport photos')",
      "visual_proof": "Proves country standard biometric sizing (US 2x2, UK 35x45mm, etc.) and dual-side ID copy alignment.",
      "placement_recommendation": "High-converting hook / Core utility demo (0–6s)"
    },
    {
      "id": "smartprint_home_dashboard_and_printer_connect_001_mockup",
      "app": "smartprint",
      "title": "SmartPrint: Home Dashboard & AirPrint Pairing (Device Mockup)",
      "type": "mockup",
      "ad_role": "hook",
      "file_path": "assets/mockups/videos/smartprint_home_dashboard_and_printer_connect_001_mockup.mp4",
      "thumbnail_path": "thumbnails/smartprint_home_dashboard_and_printer_connect_001_mockup_thumb.jpg",
      "description": "Studio 9:16 iPhone 17 device mockup showing clean hero dashboard with quick scan & print actions, printer discovery drawer, and fresh templates.",
      "tags": [
        "home_dashboard",
        "printer_pairing",
        "airprint_discovery",
        "smartprint",
        "onboarding",
        "mobile_mockup",
        "device_mockup",
        "iphone_bezel",
        "studio_render"
      ],
      "green_bg_ugc_plate": false,
      "approved": true,
      "duration": 12.4,
      "resolution": "1080x1920",
      "duration_seconds": 12.4,
      "best_used_for": "📱 STUDIO IPHONE 17 MOCKUP: App opening hook: Launching Smart Print Scan, immediate zero-driver printer pairing, and dashboard exploration. (Composited in titanium chassis on sleek studio backdrop for drop-in B-roll or split-screen).",
      "avoid_if": "Do NOT use for deep template customization or PDF editing. Do NOT use if you need a pure full-screen edge-to-edge capture without a phone frame.",
      "creative_angle": "Zero-Driver AirPrint Discovery / Easy Setup ('My phone found the printer in 2 seconds')",
      "visual_proof": "Proves immediate local network Wi-Fi printer discovery without manufacturer software. Displayed inside authentic iPhone 17 hardware.",
      "placement_recommendation": "Opening hook / App intro (0–5s) (Mockup drop-in cut)"
    },
    {
      "id": "smartprint_wireless_print_flow_001_mockup",
      "app": "smartprint",
      "title": "SmartPrint: Wireless Print Command Center (Device Mockup)",
      "type": "mockup",
      "ad_role": "feature_demo",
      "file_path": "assets/mockups/videos/smartprint_wireless_print_flow_001_mockup.mp4",
      "thumbnail_path": "thumbnails/smartprint_wireless_print_flow_001_mockup_thumb.jpg",
      "description": "Studio 9:16 iPhone 17 device mockup demonstrating one-tap wireless printing across all categories: Photos, Documents, Web pages, Emails, and Text files without driver setup.",
      "tags": [
        "wireless_printing",
        "airprint",
        "print_hub",
        "smartprint",
        "productivity",
        "mobile_mockup",
        "device_mockup",
        "iphone_bezel",
        "studio_render"
      ],
      "green_bg_ugc_plate": false,
      "approved": true,
      "duration": 13.5,
      "resolution": "1080x1920",
      "duration_seconds": 13.48,
      "best_used_for": "📱 STUDIO IPHONE 17 MOCKUP: Core wireless print feature demo: Navigating print categories, selecting files, and executing wireless print commands. (Composited in titanium chassis on sleek studio backdrop for drop-in B-roll or split-screen).",
      "avoid_if": "Do NOT use if the ad is solely about ID card scanning or passport sizing. Do NOT use if you need a pure full-screen edge-to-edge capture without a phone frame.",
      "creative_angle": "Wireless Print Command Center ('Print anything from your phone without opening your laptop')",
      "visual_proof": "Proves wireless printing across documents, photos, and web pages directly to AirPrint. Displayed inside authentic iPhone 17 hardware.",
      "placement_recommendation": "Primary feature demo (3–8s) (Mockup drop-in cut)"
    },
    {
      "id": "smartprint_templates_gallery_and_customization_001_mockup",
      "app": "smartprint",
      "title": "SmartPrint: Designer Templates Gallery (Device Mockup)",
      "type": "mockup",
      "ad_role": "distinctive_feature",
      "file_path": "assets/mockups/videos/smartprint_templates_gallery_and_customization_001_mockup.mp4",
      "thumbnail_path": "thumbnails/smartprint_templates_gallery_and_customization_001_mockup_thumb.jpg",
      "description": "Studio 9:16 iPhone 17 device mockup showcasing the customizable templates gallery: business cards, invoices, estimates, chore charts, and event invitations.",
      "tags": [
        "templates",
        "business_forms",
        "invoices",
        "printables",
        "smartprint",
        "mobile_mockup",
        "device_mockup",
        "iphone_bezel",
        "studio_render"
      ],
      "green_bg_ugc_plate": false,
      "approved": true,
      "duration": 13.2,
      "resolution": "1080x1920",
      "duration_seconds": 13.24,
      "best_used_for": "📱 STUDIO IPHONE 17 MOCKUP: Demonstrating customizable business templates (invoices, receipts, planners, chore charts) and instant printing. (Composited in titanium chassis on sleek studio backdrop for drop-in B-roll or split-screen).",
      "avoid_if": "Do NOT use for emergency document scanning hooks. Do NOT use if you need a pure full-screen edge-to-edge capture without a phone frame.",
      "creative_angle": "Small Business / Productivity Templates ('Stop paying for Canva or Word templates')",
      "visual_proof": "Proves 100+ pre-designed printable forms ready to fill and print on paper immediately. Displayed inside authentic iPhone 17 hardware.",
      "placement_recommendation": "Feature demo (4–9s) (Mockup drop-in cut)"
    },
    {
      "id": "smartprint_labels_and_stickers_maker_001_mockup",
      "app": "smartprint",
      "title": "SmartPrint: Custom Labels & Badges Maker (Device Mockup)",
      "type": "mockup",
      "ad_role": "distinctive_feature",
      "file_path": "assets/mockups/videos/smartprint_labels_and_stickers_maker_001_mockup.mp4",
      "thumbnail_path": "thumbnails/smartprint_labels_and_stickers_maker_001_mockup_thumb.jpg",
      "description": "Studio 9:16 iPhone 17 device mockup demonstrating custom packaging labels, seller thank-you badges, handmade seals, and craft stickers.",
      "tags": [
        "labels",
        "stickers",
        "seller_badges",
        "packaging",
        "smartprint",
        "mobile_mockup",
        "device_mockup",
        "iphone_bezel",
        "studio_render"
      ],
      "green_bg_ugc_plate": false,
      "approved": true,
      "duration": 12.8,
      "resolution": "1080x1920",
      "duration_seconds": 12.79,
      "best_used_for": "📱 STUDIO IPHONE 17 MOCKUP: Etsy sellers, home organizing, packaging badges, thank-you stickers, and mailing label workflows. (Composited in titanium chassis on sleek studio backdrop for drop-in B-roll or split-screen).",
      "avoid_if": "Do NOT use for general corporate PDF management. Do NOT use if you need a pure full-screen edge-to-edge capture without a phone frame.",
      "creative_angle": "Small Business / Seller Utility ('I make all my packaging stickers from my phone')",
      "visual_proof": "Proves custom badge and sticker generation formatted for label sheets. Displayed inside authentic iPhone 17 hardware.",
      "placement_recommendation": "Feature demo (3–8s) (Mockup drop-in cut)"
    },
    {
      "id": "smartprint_pdf_tools_suite_001_mockup",
      "app": "smartprint",
      "title": "SmartPrint: All-in-One PDF Tools Suite (Device Mockup)",
      "type": "mockup",
      "ad_role": "core_feature",
      "file_path": "assets/mockups/videos/smartprint_pdf_tools_suite_001_mockup.mp4",
      "thumbnail_path": "thumbnails/smartprint_pdf_tools_suite_001_mockup_thumb.jpg",
      "description": "Studio 9:16 iPhone 17 device mockup showing complete PDF management: camera scanning, ID copy, sign & fill forms, merge PDFs, and page organizing.",
      "tags": [
        "pdf_tools",
        "document_management",
        "sign_and_fill",
        "merge_pdf",
        "smartprint",
        "mobile_mockup",
        "device_mockup",
        "iphone_bezel",
        "studio_render"
      ],
      "green_bg_ugc_plate": false,
      "approved": true,
      "duration": 13.3,
      "resolution": "1080x1920",
      "duration_seconds": 13.34,
      "best_used_for": "📱 STUDIO IPHONE 17 MOCKUP: All-in-one PDF management: camera scanning, ID copy, sign & fill contracts on the go, page reordering, and PDF merging. (Composited in titanium chassis on sleek studio backdrop for drop-in B-roll or split-screen).",
      "avoid_if": "Do NOT use for simple photo printing ads. Do NOT use if you need a pure full-screen edge-to-edge capture without a phone frame.",
      "creative_angle": "Stop Opening 5 Different Apps / Mobile Document Toolbox ('Scan, sign, merge, and print all in one app')",
      "visual_proof": "Proves camera document edge detection, signature tool, and multi-page PDF merger. Displayed inside authentic iPhone 17 hardware.",
      "placement_recommendation": "Core problem/solution demo (4–10s) (Mockup drop-in cut)"
    },
    {
      "id": "smartprint_id_card_and_passport_photo_flow_001_mockup",
      "app": "smartprint",
      "title": "SmartPrint: Passport Photos & Biometric Sizing (Device Mockup)",
      "type": "mockup",
      "ad_role": "hook",
      "file_path": "assets/mockups/videos/smartprint_id_card_and_passport_photo_flow_001_mockup.mp4",
      "thumbnail_path": "thumbnails/smartprint_id_card_and_passport_photo_flow_001_mockup_thumb.jpg",
      "description": "Studio 9:16 iPhone 17 device mockup showcasing global passport photo biometric sizing compliance across 30+ countries (US, UK, EU, Canada, India).",
      "tags": [
        "passport_photo",
        "id_copy",
        "biometrics",
        "compliance",
        "smartprint",
        "mobile_mockup",
        "device_mockup",
        "iphone_bezel",
        "studio_render"
      ],
      "green_bg_ugc_plate": false,
      "approved": true,
      "duration": 12.9,
      "resolution": "1080x1920",
      "duration_seconds": 12.89,
      "best_used_for": "📱 STUDIO IPHONE 17 MOCKUP: High-urgency utility hook: Creating 30+ country compliant biometric passport photos and 2-sided ID card prints. (Composited in titanium chassis on sleek studio backdrop for drop-in B-roll or split-screen).",
      "avoid_if": "Do NOT use for routine document printing. Do NOT use if you need a pure full-screen edge-to-edge capture without a phone frame.",
      "creative_angle": "Emergency Passport Photos / ID Copy ('Don't pay $20 at CVS for passport photos')",
      "visual_proof": "Proves country standard biometric sizing (US 2x2, UK 35x45mm, etc.) and dual-side ID copy alignment. Displayed inside authentic iPhone 17 hardware.",
      "placement_recommendation": "High-converting hook / Core utility demo (0–6s) (Mockup drop-in cut)"
    },
    {
      "id": "teleprompterly_prompter_scrolling_keyed_motion_001",
      "app": "teleprompterly",
      "title": "Teleprompterly: Keyed Scrolling Prompter UI with Dynamic Zoom Motion",
      "type": "video",
      "ad_role": "feature_demo",
      "file_path": "assets/teleprompterly/keyed_ui_motion/teleprompterly_prompter_scrolling_keyed_motion_001.mp4",
      "thumbnail_path": "thumbnails/teleprompterly_prompter_scrolling_keyed_motion_001_thumb.jpg",
      "description": "Studio 9:16 vertical render with pure green background 100% keyed out to expose only native teleprompter UI and scrolling script against sleek dark studio backdrop, featuring a dynamic smooth zoom-in on script lines at 3s and zoom-out at 8s.",
      "tags": [
        "keyed_ui",
        "chroma_keyed",
        "green_screen_removed",
        "dynamic_zoom",
        "camera_motion",
        "teleprompterly",
        "ui_only"
      ],
      "green_bg_ugc_plate": false,
      "keyed_transparent_ui": true,
      "approved": true,
      "duration": 12.2,
      "resolution": "1080x1920",
      "best_used_for": "Hero feature demo or talking-head split screen: Text scrolling is prominently enlarged and readable without distracting bright green background.",
      "avoid_if": "Do NOT use if you specifically need raw green background to key your own character behind (use the raw green plate for that).",
      "creative_angle": "Stop Memorizing Scripts / Creator Cheat Code",
      "visual_proof": "Proves smooth automatic script scrolling and speed indicator controls with dynamic camera push-in.",
      "placement_recommendation": "Hook (0–3s) or Core Feature Demo (3–8s)"
    },
    {
      "id": "teleprompterly_long_script_speed_control_keyed_motion_001",
      "app": "teleprompterly",
      "title": "Teleprompterly: Keyed Speed Control & Pacing UI with Motion Push-In",
      "type": "video",
      "ad_role": "feature_demo",
      "file_path": "assets/teleprompterly/keyed_ui_motion/teleprompterly_long_script_speed_control_keyed_motion_001.mp4",
      "thumbnail_path": "thumbnails/teleprompterly_long_script_speed_control_keyed_motion_001_thumb.jpg",
      "description": "Studio 9:16 render with green screen keyed out. Features dynamic camera motions: starting full UI, zooming into the pacing speed slider and rabbit/turtle icons as speed is adjusted, then pulling back for the full long-script scroll.",
      "tags": [
        "keyed_ui",
        "chroma_keyed",
        "green_screen_removed",
        "dynamic_zoom",
        "camera_motion",
        "teleprompterly",
        "ui_only"
      ],
      "green_bg_ugc_plate": false,
      "keyed_transparent_ui": true,
      "approved": true,
      "duration": 25.3,
      "resolution": "1080x1920",
      "best_used_for": "Feature demonstration for speech pacing: Zoom-in emphasizes real-time slider manipulation and turtle/rabbit pacing controls.",
      "avoid_if": "Do NOT use for 3-second rapid hook cuts; this clip develops over 10-15s.",
      "creative_angle": "Natural Speech Pacing / Long-Form Speeches ('Never lose your place or talk too fast')",
      "visual_proof": "Proves real-time slider speed adjustment adapting speech pacing seamlessly.",
      "placement_recommendation": "Middle Feature Demo (3–12s)"
    },
    {
      "id": "teleprompterly_live_text_customization_keyed_motion_001",
      "app": "teleprompterly",
      "title": "Teleprompterly: Keyed Live Text Customization UI with Multi-Point Motion",
      "type": "video",
      "ad_role": "feature_demo",
      "file_path": "assets/teleprompterly/keyed_ui_motion/teleprompterly_live_text_customization_keyed_motion_001.mp4",
      "thumbnail_path": "thumbnails/teleprompterly_live_text_customization_keyed_motion_001_thumb.jpg",
      "description": "Studio 9:16 render with green screen keyed out to display only UI controls. Camera pushes in smoothly toward font resizing and line margin sliders during active recording, then pulls out to show full prompter layout.",
      "tags": [
        "keyed_ui",
        "chroma_keyed",
        "green_screen_removed",
        "dynamic_zoom",
        "camera_motion",
        "teleprompterly",
        "ui_only"
      ],
      "green_bg_ugc_plate": false,
      "keyed_transparent_ui": true,
      "approved": true,
      "duration": 27.6,
      "resolution": "1080x1920",
      "best_used_for": "Showcasing on-the-fly customization: Zoom highlights the typography popover and sliders without stopping recording.",
      "avoid_if": "Do NOT use if you only need static text presentation.",
      "creative_angle": "Instant Customization While Recording ('Adjust text size and line spacing without stopping')",
      "visual_proof": "Proves real-time slider manipulation dynamically scaling typography in the prompter window.",
      "placement_recommendation": "Distinctive Feature Demo (4–12s)"
    },
    {
      "id": "teleprompterly_font_appearance_keyed_motion_001",
      "app": "teleprompterly",
      "title": "Teleprompterly: Keyed Font Selection Flow with Focus Zoom Motion",
      "type": "video",
      "ad_role": "feature_demo",
      "file_path": "assets/teleprompterly/keyed_ui_motion/teleprompterly_font_appearance_keyed_motion_001.mp4",
      "thumbnail_path": "thumbnails/teleprompterly_font_appearance_keyed_motion_001_thumb.jpg",
      "description": "Studio 9:16 render with green background keyed out. Camera smoothly zooms into the font selection modal showing switching between iOS system fonts (American Typewriter, Courier, Bold Sans), then resets to wide prompter view.",
      "tags": [
        "keyed_ui",
        "chroma_keyed",
        "green_screen_removed",
        "dynamic_zoom",
        "camera_motion",
        "teleprompterly",
        "ui_only"
      ],
      "green_bg_ugc_plate": false,
      "keyed_transparent_ui": true,
      "approved": true,
      "duration": 31.9,
      "resolution": "1080x1920",
      "best_used_for": "Typography and readability demo: Dramatic zoom into font choices makes typeface differences instantly clear on mobile screens.",
      "avoid_if": "Do NOT use if the ad is about speed or audio recording.",
      "creative_angle": "Typography & Readability Choice ('Pick the exact font that is easiest for your eyes')",
      "visual_proof": "Proves instant typography switching across system fonts.",
      "placement_recommendation": "Feature Demo (5–14s)"
    },
    {
      "id": "teleprompterly_prompter_font_fine_tuning_keyed_motion_001",
      "app": "teleprompterly",
      "title": "Teleprompterly: Keyed Studio Typography Scaling with Dynamic Motion",
      "type": "video",
      "ad_role": "feature_demo",
      "file_path": "assets/teleprompterly/keyed_ui_motion/teleprompterly_prompter_font_fine_tuning_keyed_motion_001.mp4",
      "thumbnail_path": "thumbnails/teleprompterly_prompter_font_fine_tuning_keyed_motion_001_thumb.jpg",
      "description": "Studio 9:16 render with green screen keyed out to isolate UI and text. Smooth dynamic camera push-in highlights font size scaling and line margins adjusting smoothly without jitter.",
      "tags": [
        "keyed_ui",
        "chroma_keyed",
        "green_screen_removed",
        "dynamic_zoom",
        "camera_motion",
        "teleprompterly",
        "ui_only"
      ],
      "green_bg_ugc_plate": false,
      "keyed_transparent_ui": true,
      "approved": true,
      "duration": 28.6,
      "resolution": "1080x1920",
      "best_used_for": "Studio preparation angle: Highlights fine-tuning text so it sits directly near the front-facing camera lens.",
      "avoid_if": "Do NOT use for general script writing workflow.",
      "creative_angle": "Eye Contact & Studio Setup ('Keep text right next to your camera lens for natural eye contact')",
      "visual_proof": "Proves precision font scaling and margin customization.",
      "placement_recommendation": "Problem/Solution Demo (4–11s)"
    }
  ],
  "collections": [
    {
      "id": "ugc_ai_green_screen_pack",
      "title": "AI UGC Green Screen Compositing Plate Pack",
      "description": "Clean simulator footage captured with intentional pure green background plate specifically designed for keying in AI avatars, UGC characters, and talking-head overlays.",
      "app": "teleprompterly",
      "ad_role": "hook",
      "asset_ids": [
        "teleprompterly_long_script_speed_control_001",
        "teleprompterly_prompter_scrolling_green_plate_001",
        "teleprompterly_prompter_green_plate_001",
        "teleprompterly_post_record_editor_001"
      ]
    },
    {
      "id": "subtle_spending_leak_hooks",
      "title": "Subtle Subscription Leak Hook Pack",
      "description": "High-urgency finance hooks illustrating recurring monthly subscription leaks ($163/mo) and surprise annual renewals.",
      "app": "subtle",
      "ad_role": "problem_solution",
      "asset_ids": [
        "subtle_dashboard_to_renewal_flow_003",
        "subtle_calendar_timeline_flow_004",
        "subtle_spending_insights_broll_005"
      ]
    },
    {
      "id": "creator_workflow_bundle",
      "title": "Creator Content Engine Workflow Bundle",
      "description": "Script writing, teleprompter auto-scroll with speech pacing, and recorded library management for video creators.",
      "app": "teleprompterly",
      "ad_role": "feature_demo",
      "asset_ids": [
        "teleprompterly_end_to_end_creation_to_save_001",
        "teleprompterly_script_creation_flow_001",
        "teleprompterly_library_scroll_001",
        "teleprompterly_script_detail_001",
        "teleprompterly_scripts_home_001"
      ]
    },
    {
      "id": "mobile_device_mockups",
      "title": "📱 Studio Mobile Device Mockup Pack",
      "description": "Complete collection of Subtle & Teleprompterly ad assets composited within the authentic iPhone 17 titanium chassis mockup against a sleek studio backdrop.",
      "asset_ids": [
        "subtle_dashboard_to_renewal_flow_003_mockup",
        "subtle_calendar_timeline_flow_004_mockup",
        "subtle_spending_insights_broll_005_mockup",
        "subtle_cancellation_guide_flow_003_mockup",
        "subtle_add_subscription_catalog_007_mockup",
        "subtle_pro_paywall_hook_004_mockup",
        "teleprompterly_live_text_customization_while_recording_001_mockup",
        "teleprompterly_font_appearance_selection_flow_001_mockup",
        "teleprompterly_prompter_font_fine_tuning_green_plate_001_mockup",
        "teleprompterly_end_to_end_creation_to_save_001_mockup",
        "teleprompterly_script_creation_flow_001_mockup",
        "teleprompterly_prompter_scrolling_green_plate_001_mockup",
        "teleprompterly_long_script_speed_control_001_mockup",
        "teleprompterly_library_scroll_001_mockup",
        "smartprint_home_dashboard_and_printer_connect_001_mockup",
        "smartprint_wireless_print_flow_001_mockup",
        "smartprint_templates_gallery_and_customization_001_mockup",
        "smartprint_labels_and_stickers_maker_001_mockup",
        "smartprint_pdf_tools_suite_001_mockup",
        "smartprint_id_card_and_passport_photo_flow_001_mockup"
      ]
    },
    {
      "id": "smartprint_productivity_pack",
      "title": "🖨️ Smart Print Scan Productivity Pack",
      "description": "High-converting wireless printing, camera-to-PDF scanning, custom sticker maker, and 100+ printable templates.",
      "asset_ids": [
        "smartprint_home_dashboard_001",
        "smartprint_wireless_print_categories_001",
        "smartprint_templates_gallery_001",
        "smartprint_labels_stickers_maker_001",
        "smartprint_pdf_tools_suite_001",
        "smartprint_id_card_and_passport_photo_001",
        "smartprint_home_dashboard_and_printer_connect_001",
        "smartprint_wireless_print_flow_001",
        "smartprint_templates_gallery_and_customization_001",
        "smartprint_labels_and_stickers_maker_001",
        "smartprint_pdf_tools_suite_001",
        "smartprint_id_card_and_passport_photo_flow_001",
        "smartprint_home_dashboard_and_printer_connect_001_mockup",
        "smartprint_wireless_print_flow_001_mockup",
        "smartprint_templates_gallery_and_customization_001_mockup",
        "smartprint_labels_and_stickers_maker_001_mockup",
        "smartprint_pdf_tools_suite_001_mockup",
        "smartprint_id_card_and_passport_photo_flow_001_mockup"
      ]
    },
    {
      "id": "keyed_ui_motion_pack",
      "title": "🎬 Keyed UI & Dynamic Zoom Motion Pack",
      "description": "Green screen 100% keyed out to isolate crisp teleprompter UI, typography, and speed controls with choreographed camera zoom-in/out motions against sleek dark studio backdrop.",
      "asset_ids": [
        "teleprompterly_prompter_scrolling_keyed_motion_001",
        "teleprompterly_long_script_speed_control_keyed_motion_001",
        "teleprompterly_live_text_customization_keyed_motion_001",
        "teleprompterly_font_appearance_keyed_motion_001",
        "teleprompterly_prompter_font_fine_tuning_keyed_motion_001"
      ]
    }
  ],
  "master_context": {
    "doc_path": "MASTER_APP_CONTEXT.md",
    "framework": "Performance Marketing & Creative Framework (Meta / TikTok / UGC)",
    "apps": {
      "teleprompterly": {
        "name": "Teleprompterly — Teleprompter App",
        "store_url": "https://apps.apple.com/us/app/teleprompterly-teleprompter/id6771409020",
        "core_usp": "Floating text window over native camera app",
        "angles": [
          "I stopped memorizing my scripts",
          "Record with your normal camera",
          "No more looking down at notes",
          "The creator cheat code"
        ]
      },
      "subtle": {
        "name": "Subtle — Subscription Tracker",
        "store_url": "https://apps.apple.com/id/app/subtle-subscription-tracker/id6781251166",
        "core_usp": "Stop losing money to forgotten subscriptions & free trials",
        "angles": [
          "Forgotten Free Trials",
          "Subscription Blind Spot",
          "ADHD Girly / Forgetful Persona",
          "Screen Reveal & Audit"
        ]
      },
      "smartprint": {
        "name": "Smart Print Scan — Printer & Scanner App",
        "store_url": "https://apps.apple.com/us/app/smart-print-scan-printer-app/id6789143685",
        "core_usp": "Turn your iPhone/iPad into a practical document/printing toolbox",
        "angles": [
          "Stop opening 5 different apps",
          "Emergency Printing",
          "Sign on the Go",
          "Small Business / Seller Utility"
        ]
      }
    }
  },
  "branding": {
    "teleprompterly": {
      "app_name": "Teleprompterly — Teleprompter",
      "apple_id": "6771409020",
      "bundle_id": "com.teleprompterly.app",
      "app_store_url": "https://apps.apple.com/us/app/teleprompterly-teleprompter/id6771409020",
      "developer": "NORTH STUDIO LLC",
      "category": "Photo & Video / Productivity",
      "logo": {
        "icon_1024": "assets/branding/teleprompterly/teleprompterly_icon_1024.png",
        "palette_card": "assets/branding/teleprompterly/palette_card.png",
        "description": "Midnight navy/black squircle with prompter cue lens and blue gradient accents."
      },
      "color_palette": {
        "primary": {
          "hex": "#007AFF",
          "name": "iOS System Blue",
          "role": "Primary CTAs, record highlights, link elements"
        },
        "accent": {
          "hex": "#34C759",
          "name": "Active Recording Green",
          "role": "Record badges, live scroll status indicator"
        },
        "secondary": {
          "hex": "#5856D6",
          "name": "Vibrant Indigo",
          "role": "Pro badges, gradient overlays"
        },
        "dark_bg": {
          "hex": "#0D0F17",
          "name": "OLED Midnight Canvas",
          "role": "App background, dark mode surface"
        },
        "surface": {
          "hex": "#1C1F2E",
          "name": "Navy Card Surface",
          "role": "Script tiles, floating control panels"
        },
        "text_primary": {
          "hex": "#FFFFFF",
          "name": "Pure White",
          "role": "Headlines, script text"
        },
        "text_secondary": {
          "hex": "#8E8E93",
          "name": "Muted Gray",
          "role": "Subheadings, timecodes, metadata"
        },
        "chroma_key_green": {
          "hex": "#00AE3D",
          "name": "Chroma Green Screen",
          "role": "Background plate for character compositing"
        }
      },
      "typography": {
        "primary_family": "-apple-system, BlinkMacSystemFont, \"SF Pro Display\", sans-serif",
        "prompter_families": [
          "SF Pro Text",
          "American Typewriter",
          "Courier New",
          "System Rounded"
        ],
        "rules": "High contrast legibility at distance. Adjustable font weight (Bold/Regular) and letter spacing."
      },
      "app_store_screenshots": [
        {
          "title": "Screenshot 1",
          "path": "assets/branding/app_store_screenshots/teleprompterly/screenshot_1.png"
        },
        {
          "title": "Screenshot 2",
          "path": "assets/branding/app_store_screenshots/teleprompterly/screenshot_2.png"
        },
        {
          "title": "Screenshot 3",
          "path": "assets/branding/app_store_screenshots/teleprompterly/screenshot_3.png"
        },
        {
          "title": "Screenshot 4",
          "path": "assets/branding/app_store_screenshots/teleprompterly/screenshot_4.png"
        },
        {
          "title": "Screenshot 5",
          "path": "assets/branding/app_store_screenshots/teleprompterly/screenshot_5.png"
        }
      ]
    },
    "subtle": {
      "app_name": "Subtle — Subscription Tracker",
      "apple_id": "6781251166",
      "bundle_id": "com.subtle.subscriptiontracker",
      "app_store_url": "https://apps.apple.com/id/app/subtle-subscription-tracker/id6781251166",
      "developer": "NORTH STUDIO LLC",
      "category": "Finance / Utilities",
      "logo": {
        "icon_1024": "assets/branding/subtle/subtle_icon_1024.png",
        "palette_card": "assets/branding/subtle/palette_card.png",
        "description": "Minimalist heavy black lowercase \"s\" emblem emblazoned on bright electric lime-yellow squircle."
      },
      "color_palette": {
        "primary": {
          "hex": "#D4FF00",
          "name": "Electric Neon Lime",
          "role": "Signature brand identity, active tabs, Pro badges"
        },
        "accent": {
          "hex": "#CCFF00",
          "name": "Acid Lime Lemon",
          "role": "Button hovers, primary highlight icons"
        },
        "secondary": {
          "hex": "#10B981",
          "name": "Emerald Renewal",
          "role": "Positive budget metrics, savings counters"
        },
        "dark_bg": {
          "hex": "#000000",
          "name": "Pitch Obsidian Black",
          "role": "Primary background canvas, OLED contrast"
        },
        "surface": {
          "hex": "#141721",
          "name": "Slate Dark Card",
          "role": "Subscription cards, billing timeline rows"
        },
        "surface_border": {
          "hex": "#232838",
          "name": "Subtle Border Gray",
          "role": "Card borders, separators"
        },
        "text_primary": {
          "hex": "#FFFFFF",
          "name": "High-Contrast White",
          "role": "Expense totals, subscription names"
        },
        "text_secondary": {
          "hex": "#A1A1AA",
          "name": "Zinc Subtext",
          "role": "Billing dates, cadence info ($/mo, $/yr)"
        }
      },
      "typography": {
        "primary_family": "-apple-system, BlinkMacSystemFont, \"SF Pro Display\", sans-serif",
        "numeric_family": "SF Pro Rounded / Heavy tabular figures",
        "rules": "Bold, punchy financial numbers. Strict high-contrast black + neon yellow brand pairing."
      },
      "app_store_screenshots": [
        {
          "title": "Screenshot 1",
          "path": "assets/branding/app_store_screenshots/subtle/screenshot_1.png"
        },
        {
          "title": "Screenshot 2",
          "path": "assets/branding/app_store_screenshots/subtle/screenshot_2.png"
        },
        {
          "title": "Screenshot 3",
          "path": "assets/branding/app_store_screenshots/subtle/screenshot_3.png"
        },
        {
          "title": "Screenshot 4",
          "path": "assets/branding/app_store_screenshots/subtle/screenshot_4.png"
        },
        {
          "title": "Screenshot 5",
          "path": "assets/branding/app_store_screenshots/subtle/screenshot_5.png"
        },
        {
          "title": "Screenshot 6",
          "path": "assets/branding/app_store_screenshots/subtle/screenshot_6.png"
        }
      ]
    },
    "smartprint": {
      "app_name": "Smart Print Scan — Printer App",
      "apple_id": "6789143685",
      "bundle_id": "com.smartprint.scanapp",
      "app_store_url": "https://apps.apple.com/us/app/smart-print-scan-printer-app/id6789143685",
      "developer": "NORTH STUDIO LLC",
      "category": "Utilities / Productivity",
      "logo": {
        "icon_1024": "assets/branding/smartprint/smartprint_icon_1024.png",
        "palette_card": "assets/branding/smartprint/palette_card.png",
        "description": "Clean royal blue squircle featuring white printer emitting wireless signal & printed document."
      },
      "color_palette": {
        "primary": {
          "hex": "#2563EB",
          "name": "Vibrant Royal Blue",
          "role": "Primary print CTAs, scanner active states, brand headers"
        },
        "secondary": {
          "hex": "#1D4ED8",
          "name": "Deep Printer Navy",
          "role": "Tab bar active tint, modal headers"
        },
        "accent": {
          "hex": "#10B981",
          "name": "Connected Mint Green",
          "role": "Printer Wi-Fi online status, success badges"
        },
        "dark_bg": {
          "hex": "#0F172A",
          "name": "Slate 900 Canvas",
          "role": "Dark mode document workspace"
        },
        "surface": {
          "hex": "#1E293B",
          "name": "Slate 800 Surface",
          "role": "Utility category cards, template tiles"
        },
        "surface_light": {
          "hex": "#FFFFFF",
          "name": "Pure Document White",
          "role": "Paper sheet previews, scan edge canvas"
        },
        "text_primary": {
          "hex": "#FFFFFF",
          "name": "Crisp White",
          "role": "Tool titles, primary labels"
        },
        "text_secondary": {
          "hex": "#94A3B8",
          "name": "Slate 400 Subtext",
          "role": "File sizes, page counts, template categories"
        }
      },
      "typography": {
        "primary_family": "-apple-system, BlinkMacSystemFont, \"SF Pro Display\", sans-serif",
        "document_families": [
          "SF Pro Text",
          "Helvetica Neue",
          "Arial"
        ],
        "rules": "Clean, functional, legible utility typography. Clear hierarchy for multi-page document tools."
      },
      "app_store_screenshots": [
        {
          "title": "Screenshot 1",
          "path": "assets/branding/app_store_screenshots/smartprint/screenshot_1.png"
        },
        {
          "title": "Screenshot 2",
          "path": "assets/branding/app_store_screenshots/smartprint/screenshot_2.png"
        },
        {
          "title": "Screenshot 3",
          "path": "assets/branding/app_store_screenshots/smartprint/screenshot_3.png"
        },
        {
          "title": "Screenshot 4",
          "path": "assets/branding/app_store_screenshots/smartprint/screenshot_4.png"
        },
        {
          "title": "Screenshot 5",
          "path": "assets/branding/app_store_screenshots/smartprint/screenshot_5.png"
        }
      ]
    }
  }
}